Read your marketing evidence from an AI assistant

Start with the connector in your account

1. Sign in to Bach.ai and select the intended brand. Open Settings → AI assistant connector.
2. If the connector is available, copy the connector URL shown there. Use that value rather than guessing an endpoint from the marketing domain.
3. In an assistant that supports authenticated remote MCP connectors, add that URL. Sign in through the authorization flow and review the brand and permissions before granting access.
4. Start with a read: ask which brand is authorized and which ad accounts are available. Compare the first answer with the same scope in Bach.ai.

The connector is read-only. It cannot pause ads, change budgets or publish creative. Review supported action proposals inside Bach.ai instead. Availability in your account does not imply a listing in an assistant’s connector directory.

Useful questions to start with

• “Which brand and ad accounts can you read? State the date window and currency before summarizing performance.”
• “Show the evidence behind this account’s highest-priority findings. Which inputs are missing or stale?”
• “Summarize creative diagnosis and action recommendations without applying changes.”
• “What website or store evidence is available for this brand? Keep store revenue separate from provider-attributed purchase value.”

Connected-source availability varies. A missing source should produce a limitation or next step, not an invented metric.

Keep the scope clear

Authorization is scoped to one brand. Verify that brand before asking account-specific questions. To work on another brand, use the appropriate authorization rather than assuming one grant provides access to every client. The connector’s read access does not authorize an advertising change.

If setup does not work

• No connector in Settings: use Bach.ai directly and contact support to check availability. Do not paste an unverified server address.
• Authorization fails or expires: return to Settings, inspect the connection and reconnect through the supported flow.
• Wrong or missing account: check the authorized brand and connected assets before continuing.
• Numbers differ: match account, dates, currency, freshness and attribution definition. Ask for the source rather than treating the assistant’s answer as ground truth.
• Need to disconnect: review and revoke the relevant connection in Settings. Stop using the grant and reconnect only if needed.

Try one job at a time

Connection checklist · Safe action approval · Review a client report